Create a CRM as unique as your business.
Your business, and what you need from a CRM is as unique as your fingerprint.
What's more, and unlike your fingerprint, your business changes over time. We believe your CRM should be able to change with your business, without the disruption of having to change to a different platform or tool.
Macanta allows you to create and update your CRM, just as you would your business.
One size does not fit all
Your Business. Your CRM.
When you first log into most CRMs, you are faced with a load of things you either don’t need, or know what they are for.
You are forced to run your business with a system designed by other people who know nothing about your business.
With Macanta, you are in charge.
You can quickly and easily create the exact, ideal CRM for your business.
Not just marketing emails
Whole business automation
Marketing automation is important for the growth of your business, but it is not the whole picture. What about everything else that happens in your business?
Macanta enables what we call Whole Business Automation.
This allows you to create automation-driven processes and workflows in your business, and amend or update them as the needs of your business evolve over time.
More than customers
Relationships, not contacts
In the vast majority of businesses, there is a lot more information involved in a customer journey than name and address details.
Often, you have to store all the additional information about your customers and/or transactions in other systems, creating a recipe for chaos and frustration.
Macanta allows you to store and automate around all this additional information, and have a complete overview of the relationships between different contacts, staff members and data, for each transaction or customer journey.
My business is different
I need to track historical data
We have multiple locations
I own a franchised business
In many respects, this is why we created Macanta.
At some fundamental level all businesses have the same problems to solve, but on a day-to-day getting the business done level, every business is different.
If you are looking for a CRM that will evolve and adapt as your business does, then Macanta is for you.
If your business requires you to track multiple version of the same information, for the same contact, then you'll love Macanta.
With Macanta's Data Object and Relationship structure, you can hold unlimited versions of information for a contact, allowing you to retain a complete historical view of your clients.
Having a business with multiple locations brings with it it's own unique set of challenges and requirements.
Sometimes you want to limit access to information based on the user's 'location' or 'branch' details.
You may also want to have clarity over where your customer uses you.
Macanta allows you to do that and much more.
One of the biggest challenges for a Franchisor is control.
Control over the brand, processes and customer experience, not to mention control over data.
Macanta allows you to not only control the data in your network, but it also makes it easy to update a process network-wide, without needing to make changes in multiple versions of the same system.
A CRM that evolves as your business does
User based interface
Contact based interface
All the data, all the time
Easily create a custom interface, based on the logged-in user.
Everyone remains focussed on their role and what they need to get done.
Create a dynamic interface, that displays information based on the stage or state of a contact.
Only display information relevant to the contact you are viewing.
Collect all the information you need to create an overall view and history of a prospect or customer.
Automate around all the data you collect.
True if this, then that automation
Granular contact view permissions
Integration and API
Create automation rules to help you run your business.
Whole business automation, not just marketing emails.
Restrict access to contacts, data and functionality, based on the role a user plays in your business.
Users only see what you want or need them to see.
Macanta is designed to work with the other systems or software in your business.
Either send webhooks out from Macanta, or update records in Macanta via the API.
Start creating your unique CRM today.
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